Bank Management Dashboard

Bank websites are not satisfying customers needs

Customers are increasingly turning away from bank websites and towards call center operators for help.A recent survey by Transversal shows that bank's static web pages just aren't satisfying customers needs.  Thirty percent of bank web pages struggle to answer more than 2 of 10 product or service questions. The survey also found that almost a 1/3 of banks don't allow submission of questions via email.  The banks that did offer customer support via email had an appaling time of 30 hours average response time.  After waiting the 1 day 6 hour time frame only 30% answered the inquiry s...