| Bank Operations |
Productivity Strategies in Banking Operations During Recessionary Times
 In a business world fraught with layoffs, budget and staff cuts, acquisitions and mergers, uncertainty abounds. Bank operations managers are asking themselves: “What if these cuts hit my department? How can I do more with less?” The need for efficiency in bank operations has never been greater.
Traditional approaches for dealing with economic pressure in bank processing generally include admonitions such as, “nose to the grindstone,” “tails and elbows,” and
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| Remote Deposit Capture | Next-Generation RDC: The Small Business Market Heats Up
 By Deborah Matthews, AAP, Director of Sales Support,
ProfitStars, a Division of Jack Henry & Associates
Despite the initial hype characterizing remote deposit capture (RDC) as
a “fast track to the information superhighway,” financial institutions
that were early deployers of RDC typically were slow to roll out the
new technology to their customer bases.
Most institutions adopted a
cherry-picking strategy, selecting only their well-established, solid
businesses as ...
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| State of Rates | Online Deposit Rate Report - April 2008
 Bank rates are continuing to feel the effect of the lowering of the Fed Funds rate by the Federal Reserve with the national average on both bank money market accounts (0.96%) and bank savings accounts (0.92%) falling below 1% for the first time in over ten years. The national average on 6-month bank CDs has dropped below 3% and now stands at 2.64%. Mortgage rates have not dropped as much as deposit rates. Freddie Mac has reported that the national average on a 15-year fixed rate mortgage current
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| Online Advertising | Online Advertising - Getting the max ROI
What form should your new online advertising campaign
take?
Early in the development of the web, banner exchanges were
all the rage, everyone swapping advertising space, some for a cost, others for
commissions and others just to trade links. Then came the
advertising blitz. Online ads took on a more insidious
nature, popping over content, popping under, floating over
the section you wanted to read.
With this new bombardment
of promotion ...
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| Social Marketing | Harnessing the Power of Social Marketing
 In the late 90’s having a website was enough, today getting
the word out about your bank or company is much more difficult in a sea of
relevant websites.
Getting the word out is no longer as
simple as passing a business card, or is it? Social
marketing or social media is defined as “the online technologies and practices
that people use to share opinions, insights, experiences, and perspectives
with each other.” Let’s take a look at what you ...
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Articles 
The banking crisis has seriously eroded the equity capital of all banks. Community banks in particular have been hard hit. In order to survive community banks will need need to attract equity capital from instituitional investors. The following article outlines a suggested approach.